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Posts Tagged ‘blogging strategy’

The Top 4 Reasons That I Don’t Respond to Most Guest Blog Post Requests

I manage several blogs; some are personal blogs on various topics, and the others are for my clients. As a result I get guest blog posts just about every day, but I don’t respond to most of them. If you are an avid guest blogger, that’s a great thing. It’s a great way to get exposure, but if you take the wrong approach when you reach out, you are wasting your time. Here are the top reasons that I don’t respond to guest blog requests.

1. They did not read the requirements. If you have a section on your blog where you solicit guest blog posts, you need to spell out exactly what you are – and are not – looking for. If you get a request that doesn’t meet the requirements, save yourself some time by deleting it.

2.The request had poor English. If you can’t type a compelling guest blog request email, complete with proper grammar and typos corrected, then I won’t hold out much hope for the end product.

3. The post was off topic. Take this blog for example, the target audience is people with an interest in online marketing. If you send me a blog post about “How to save money on car insurance” I will assume you did not read the blog, you were high, or that you aren’t competent to think that a blog post about car insurance belongs here. And folks, I am not making that up to be funny. You would be amazed at the kind of emails I get as blog post requests.

4. I don’t want to link to the site you are proposing. The primary goal of guest blogging is exposure to a new audience. One of my requirements is that you tell me in advance what website the blog post is going to link to, so I can make sure it’s something I want to endorse (because linking to a site is pretty much an endorsement.)

Don’t let that discourage you. Guest blogging is a great way to get in front of a new audience, just make sure you know the rules of the blog you are seeking to make a guest appearance on. There are hundreds of thousands of blogs out there, so I know you can find one to post on. If you need help finding great blogs to posts on, I recommend checking out these two resources:

If you have never been a guest blogger, make it a goal to do it this week. Have a great day!

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