Today, I saw a local event announcement on Facebook that I wanted to share with others because it was promoting a local event where Les Brown was speaking. The challenge is that there was no way for me to link to it other than the Facebook event link and not every one uses Facebook as there end-all resource (believe it or not).

I shared with my friend that if she could post the event details on a blog I would be more than happy to help her promote her event. For example, I am active on Twitter & LinkedIn, where blog links can easily be shared (this may be a revelation to some), and where I am connected to thousands of local business owners that might want to attend.

My advice is that if you have notes or events that you want others to share, you should provide a link to an outside resource (ideally a blog) so that others can help promote it. Having others promote your content has a lot to do with making it easy for them to do so.

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