Does Anyone Read Print Magazines Anymore?

Posted on May 8, 2008
Filed Under marketing magazine, SEM Magazine, Website Magazine |

Years ago (1999), a friend and I were going to start a magazine in a niche that had never been done before (it still hasn’t so I will keep the niche under wraps for now). Anyhow, a friend of my magazine partner suggested that we just do a web based magazine. Looking back, that may have been a great option. Incidentally, the guy that recommended that we take the magazine online eventually became my business partner in my first Search Marketing Firm that I started - funny how things come full circle.

Today, nearly every magazine has an online presence, in fact if they don’t they would be considered behind the times. What I want to know is are people still reading print magazines or has the web taken over? Certainly there are benefits to reading print magazines:

1. You can read them on airplanes.

2. You can easily bring them to appointments.

3. Some people read them in the bathroom (although some also bring their laptops with them - ok… confession time) :-)

How about Internet Marketing industry magazines? What are you reading? If you haven’t checked out Website Magazine, you really should. Sure, you can view it online, but why not add it to your free subscriptions? Visit Website Magazine for a FREE subscription today!

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Comments

6 Responses to “Does Anyone Read Print Magazines Anymore?”

  1. Matt Keegan on May 9th, 2008 11:27 am

    I certainly hope so! I’m a contributing writer for two magazines and am looking at adding a third one. Blogging is important to me, but magazine writing pays better and has a higher appeal for me.

    Lots of magazines do have an online presence, but there are reasons to still have a print copy. What else would we read while we’re waiting to go?

    ;-)

  2. oldschool on May 10th, 2008 12:52 pm

    @ Matt - And lets not forget those magazines that cater to non-web types.

  3. Joe Cheray on May 12th, 2008 8:28 pm

    I read the print version of PC World all the time. I like to be able to tear pages out and save just a snippet of info out for future reference. I mean you can probably do that with an online magazine too but why waste the ink in your printer if you don’t have to.

    I also enjoy various print versions of parenting magazines.

  4. oldschool on May 12th, 2008 9:23 pm

    @ Joe - Good point on saving ink. Didn’t even think of that. Of course, the contest is sometimes a tad bit different from online to print as well so you may not get the same stuff.

  5. Sam Stevens on May 16th, 2008 11:38 am

    Personally, I’m a fan of magazines and books. I spend 12+ hours on my computer everyday but that’s still not enough learning for me. When I want to keep absorbing new info but need to get off the box, I turn to my most recent issue of php|arch or to a book I’ve just received from Amazon. I tend to read 2-4 textbooks a month.

  6. oldschool on May 17th, 2008 11:12 am

    @ Sam - Thanks for visiting and commenting. It’s interesting you say you are in front of your computer for 12+ hours per day. I am right there with you and it made me realize that I should have pointed out that reading print is much easier on the eyes over time. Also, I enjoyed visiting your blog - good stuff. Let me know if you ever want to do a guest blog post here. - Anthony

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